Searching for an May 2026 social media calendar in Australia? The month of May is packed with opportunities to connect with family-focused audiences thanks to Mother’s Day, as well as health and cultural awareness days.
Want to know how to use this month’s dates? There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries: If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and up-skill at the same time.
3 Content PromptsStar Wars Day (Fun/Quirky) – ‘May the 4th be with you!’ Share a themed post with a playful twist – e.g. how your business uses ‘the force’ to create impact.
Mother’s Day (Awareness) – Celebrate mums in your community with a tribute, a client story, or a themed promotion. Encourage your audience to share their own stories.
National Sorry Day (Awareness) – Share a respectful acknowledgement and reflect on reconciliation. Link to resources or events in your community.
Want to bring awareness dates into your strategy without overwhelm? Book a Social Ocean workshop session, and walk away with your own ready-to-use reference plan.
Need a June 2026 social media calendar for Australia? June marks the halfway point of the year and is perfect for reflective posts, with highlights like World Environment Day and End of Financial Year (EOFY). It’s also a good month to introduce light-hearted content such as National Donut Day. See below for all of June 2026’s social media dates. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates? There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries: If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
3 Content PromptsNational Donut Day (Fun/Quirky) – Post a fun team pic enjoying donuts or ask your audience to vote for their favourite flavour.
World Environment Day (Awareness) – Share how your business supports sustainability. Provide a practical eco-tip or highlight a partner doing great work.
End of Financial Year (Awareness) – Encourage your audience to reflect on wins, tidy their admin, or invest in training. Share how you’re preparing for the new FY.
EOFY is the perfect chance to take stock of your marketing. Join a Social Ocean workshop to plan your next six months of content.
July kicks off the new financial year in Australia and includes NAIDOC Week – a key cultural celebration. Mid-winter can be a quieter sales season, so leaning on awareness dates can keep your socials lively.
See below for all of July 2026’s social media dates. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates? There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries: If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
3 Content PromptsNAIDOC Week (Awareness) – Share resources or highlight First Nations voices in your community. Show respect and celebrate culture.
World Emoji Day (Fun/Quirky) – Create a fun post using only emojis that represent your business. Ask your audience to guess what they mean.
International Day of Friendship (Awareness) – Showcase partnerships, collaborations, or strong client relationships that have supported your journey.
Keep your winter content warm! Sign up for our newsletter for fresh inspiration each month, or join a Social Ocean session to create a seasonal content bank.
Searching for August 2026 social media dates in Australia? August is full of opportunities, from serious causes like International Youth Day to lighter moments such as International Beer Day.
Planning ahead with this calendar ensures you’ll have a steady stream of timely content ideas. Scroll below for August’s full dates. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates? There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries: If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
3 Content PromptsInternational Beer Day (Fun/Quirky) – Post a light-hearted pic of your team’s favourite drinks or a casual after-work ritual.
International Youth Day (Awareness) – Spotlight young voices in your network or team. Share their achievements and ideas for the future.
Ekka Holiday (Fun/Quirky) – Share your favourite Ekka memory or behind-the-scenes look at how you celebrate as a local. Great for Brisbane audiences.
Keep your winter content warm! Sign up for our newsletter for fresh inspiration each month, or join a Social Ocean session to create a seasonal content bank.
Buying a business is a major milestone, but for many new owners, social media quickly becomes one of the most confusing and stressful parts of the transition.
If you’ve purchased a business and found yourself locked out of Facebook or Instagram, unsure who owns the Meta Business Manager, or overwhelmed by requests for logins, permissions, or two‑factor authentication, you’re not alone. Social media ownership issues are one of the most common – and least anticipated – problems new business owners face after settlement. Especially when we see the business we’re buying have high/successful Follower counts!
At Social Ocean, we regularly support new business owners across Australia – including Redcliffe and the Moreton Bay region – to recover, untangle, and properly secure their social media and Meta business accounts so they can move forward with confidence.
When a business changes hands, its digital assets don’t always transfer cleanly. Especially with social media.
We frequently see situations where:
What looks like a “simple login issue” often turns out to be a structural ownership problem that requires careful recovery and verification.
Over the past year, Social Ocean has assisted multiple new business owners – each with very different social media access challenges.
In one case, issues stemmed from a combination of simple setup errors and limited communication during the sale. As a result the new owner started renaming existing accounts after rebranding without understanding the importance of naming conventions, created duplicate social accounts by accident and got tangled up with syncing issues between wrong/right accounts and platforms. By mapping the accounts out, and identifying ownership and access of each was integral to the final solutions.
In another, the business had been granted access through multiple pathways over time. Initially though the new owner didn’t understand how Meta permissions, security checks, and two‑factor authentication worked together across multiple email accounts and dashboards. It made the process feel overwhelming and impossible to finalise – so it had been left only partially completed. Another team member had successfully gained Business account ownership, but the owner themselves were lacking overall ownership and access, leaving them vulnerable.
In a third situation, access to the Meta Business account had been left with a junior staff member when the business was sold. This left new owners unable to access and transfer correct ownership at all, which meant they couldn’t properly access to manage or own their own Meta assets. Using a business email login was the only way to log in with the lowest editing access option and they were left with complete inability to schedule anything.
And another business, the accounts had been hacked.
Each scenario required a tailored approach — but all shared one thing in common: the new owners had inherited systems that were never designed for clean ownership transfer. And over the years, the variety of problems we’ve assisted with is even more vast.
Your social media accounts are not just marketing tools, they’re business assets.
Without proper ownership and control, your business may be exposed to:
Ensuring your Meta Business Manager and social media accounts are correctly owned, secured and documented protects your business now and makes future growth, staffing and succession far easier.
Based in Moreton Bay, Queensland and supporting clients across Australia, Social Ocean specialises in supporting new business owners through social media and Meta account recovery by:
We translate complex systems into plain English and provide calm, practical support at a time when business owners are already juggling a lot.
Bought a Business and Unsure Who Owns the Social Media Accounts?
If you’ve recently purchased a business – or are in the middle of a transition – now is the time to make sure your social media and Meta accounts are properly set up and fully under your control.
If you’re in the middle of a transition, our advice is to complete handovers prior to the end of communication with the Seller, in the presence of the Seller or their representative. It’s not good enough to trust the Seller when they say, “Yes – it’ll be done for you, no problem”, because business owners aren’t necessarily equipped with the skills to know how to help complete the process.
Social Ocean supports new business owners across Australia, including Queensland and the City of Moreton Bay, to transition access, secure ownership of the Meta accounts and move forward with confidence.
Get in touch with Social Ocean today to discuss social media and Meta Business account access support.
Searching for a February 2026 social media calendar in Australia?
This month may be short, but it’s full of opportunities to connect with your audience. From Valentine’s Day to World Cancer Day, there are plenty of occasions that help you balance meaningful awareness content with lighter, fun moments. Social media dates are a quick way to reduce the stress of planning, while keeping your feed fresh.
Whether you’re a small business, a charity, or a content creator, planning ahead with a calendar like this will give you confidence. Scroll below for the complete list of February 2026 dates. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates?
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries: If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
World Cancer Day (Awareness): Share a story of resilience or highlight a charity that supports people with cancer. Use your platform to raise awareness and point to resources.
Don’t Cry Over Spilled Milk Day (Fun/Quirky): Share a light-hearted ‘oops’ moment from your business journey and what you learned from it. Invite your audience to share theirs too.
Valentine’s Day (Awareness): Flip it business-style: post about what you love most about your clients, team, or community. Include photos or testimonials for extra warmth.
Need help turning awareness dates into actual content? Book into a Social Ocean workshop and we’ll show you how to build posts that engage, not just fill space. Plus, don’t forget to sign up to our newsletter for the monthly dates list direct to your inbox.
Searching for an April 2026 social media calendar in Australia? April ushers in autumn properly, with Easter often providing a major anchor for B2C businesses.
This month is full of opportunities for seasonal campaigns, thoughtful awareness days, and fun holidays like Grilled Cheese Day. Using a calendar like this will help small businesses, charities, and content creators strike the right balance between serious content and light-hearted engagement.
Scroll down for the complete April 2026 list. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates?
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries:
If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
Easter Sunday (Awareness): Share how your business or community celebrates the season. This could be photos, a charity appeal, or a seasonal promotion.
ANZAC Day (Awareness): Create a respectful tribute post honouring veterans or resilience in your industry. Use appropriate imagery and tone.
Grilled Cheese Day (Fun/Quirky): Post a fun foodie snap and ask your audience: how do you like your toasted sandwich? Light-hearted and engaging.
April is a big month for B2C content. If you’d like to plan your social media around events like Easter or Earth Day, reach out to Social Ocean for content workshops and strategy sessions.
Looking for March 2026 social media dates in Australia? March marks the start of autumn and brings with it a mix of serious awareness days and fun, quirky holidays.
This month includes International Women’s Day and Harmony Day, both powerful opportunities to connect with your audience. It also includes International Day of Awesomeness and Mario Day, perfect for light-hearted content. For businesses and charities alike, a monthly social media calendar is one of the easiest ways to plan smarter and create engaging content.
See below for the complete March 2026 list. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates?
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries:
If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
International Women’s Day (Awareness): Feature an inspiring woman in your community, team, or client base. Share their story and how they’ve influenced your business or sector.
Harmony Day (Awareness): Post about how cultural diversity shapes your work, audience, or events. Invite your community to share their own perspectives.
Mario Day (Fun/Quirky): Create a playful post with a ‘power-up’ theme: what gives your business a boost? Use gaming-inspired icons for fun.
Ready to plan your content with confidence? Join our newsletter to receive the Social Media Dates list every month, plus Ocean Network and Ladies Who Long Lunch events. Or chat to us about running a private workshop for your business or charity team.
Looking for a social media calendar for January 2026 in Australia? You’re in the right place. This month kicks off a fresh new year and is packed with opportunities for businesses, charities, and content creators to engage their audiences. A social media calendar helps you plan posts around public holidays, awareness days, and fun dates so your content feels timely and relevant.
January includes important occasions like Australia Day, as well as global observances such as Data Privacy Day. These dates are ideal for weaving in thoughtful messages, industry insights, or simple engagement prompts. For micro-business owners and charities managing their own marketing, using a calendar like this is one of the simplest ways to reduce stress and keep your content flowing.
Scroll through our full list of January social media dates below and start planning your month with confidence. We’ve given some additional context to some dates, as well as used others for prompts you could make your own.
Want to know how to use this month’s dates?
There are plenty of dates to help inspire you and balance out serious content with fun and quirky – yet still quality – ideas.
We’re often missing some fun and laughter within the seriousness of business or impactful charity work, and some of the dates found in this month could help with this. Read through the list of dates and pick out the ones that immediately make sense to your work. They’ll be easy to tie into your content planning. When it comes to well-known days across the year, an acknowledgement post might be obvious, but thinking outside the box could spark an entire blog or awareness piece.
💡 Tip for specialty industries: If you work in a trade or profession with an Australian governing body, it’s always worth searching for your industry’s specific awareness calendar as well. Those specialist dates aren’t included here, but they can be a goldmine for relevant, high-impact content.
Generating bigger, more substantial content brings more benefits than just showcasing thought leadership – it can greatly assist your website SEO, which Google loves! And when it comes to the fun stuff, take the lead and let those quirky dates spark creativity in your team too.
Remember, you don’t always need to include a sales push in every post. But if you can tie some of this month’s dates to your services or products, give it a crack. And if it all feels a bit whimsical, join a Social Ocean content creation workshop to build your confidence and upskill at the same time.
New Year’s Day (Awareness) – Share your business resolutions or what’s new for 2026. Make it personal and forward-looking, showing your audience what they can expect from you this year.
Make Your Dreams Come True Day (Fun/Quirky) – Encourage your audience to post about their goals and share one of your own. Use it as a motivational moment to connect.
International Day of Education (Awareness) – Highlight your role as an educator in your industry. Share a practical tip or piece of advice that your audience can put into action right away.
Want more ideas like this?
Subscribe to the Social Ocean newsletter and get a fresh list of social media dates in your inbox each month, along with special event news about The Ocean Network, Ladies Who Long Lunch and special opportunities.
Instagram formats and features continue to evolve, allowing a broader range of image ratios beyond the classic square. Over time, IGTV transformed into Video, Reels became the dominant format, and grid previews shifted away from 1:1 to taller aspect ratios. Squares are still supported, but portraits now command more real estate, engagement, and visual impact.
If you rely on visual content—photos, static posts, Reels, or Stories—it’s essential that your templates and designs use the correct pixel sizes. A mis-sized image can appear blurry, cropped, or shrunk, hurting both brand credibility and engagement.
Use our 2025 Instagram image sizes (below) to make sure your published posts are looking sharp.
Enter the pixel sizes into Canva’s custom sizing or create your own digital templates with Adobe or other software.
Here are the latest Instagram imagery sizes.
Instagram now supports multiple aspect ratios in the feed. This might sound strange, but if you’re designing your posts instead of uploading photos, create templates of your preferred size.
DESIGN TIP:
Instagram’s profile grid previews now default to cropping portrait posts to 3:4. Use the 3:4 format when possible or leave safety margins when using 4:5 to prevent important details from being cropped off. When creating Carousels, every slide must be the same size too.
This is main Instagram image that will be seen in more places than your own Instagram Profile.
Your profile image should be square, with a minimum resolution of 320 × 320 px. Many brands choose 400 × 400 px for extra clarity (including us here at Social Ocean),- it will display inside a circular frame, so centre the logo for best visibility.
If your logo doesn’t already fit within a square, ask your designer to provide you with an option that will fit. This will be handy for all social media profiles.
Or make your own. Put your logo on an all white background – centre the logo to a solid white square shape – leave plenty of white space around the edges of the logo. This is what lets you zoom in and out when working inside the logo uploading tool.
If you have a personal brand, read our great tips on how to select your personal profile photo on our blog 5 Profile Photo Tips.
Stories are available to be seen via the profile image on both your Instagram and Facebook business accounts if you have them synced.
Stories artwork for Instagram or Facebook platforms use the same size. You may have other repurposing opportunities for other digital platforms. Although they aren’t great for wide viewing like on YouTube.
You can stitch together still images, graphic designs and videos to create Instagram Reels. Once you have any of these elements, you can create a Reel via the Instagram app on your phone or using different apps.
Ensure you take video on your phone vertically. If you record video clips with your phone held sideways, your Instagram videos on both Facebook and Instagram will no longer be optimised. Images and video for Reels should be the tall slim rectangle orientation.
DESIGN TIP:
If you suffer from fat fingers, you can always upload your files into Canva and build Reels there.
Using the right image dimensions:
Designing templates in Canva or Adobe with these sizes built in saves time and protects your visual integrity.
Social Ocean offers done-for-you graphic design services that include Instagram templates sized for all your visual content — feed posts, carousels, Reels, profile assets, and Stories.
Purchase premade social media quotes for your social scheduling here.
If you need help to create or update your social media images for Instagram or any other platform check out our Graphic Design options.
Check out our blog 5 Profile Photo Tips for guidance on choosing the perfect profile image that fits inside your new templates and represents your brand consistently.
