Blogging for Beginners

Learn to write and publish a blog in a day

Are you keen to blog but not sure where to start?

Has blogging been on your To Do List for longer than you care to admit?

Then this workshop is for you!

By the end of this one day workshop, you will have written and published a short blog, even if you have never blogged before.

Come and learn, step-by-step, in a fun, friendly and supportive environment as our two presenters share their expertise and experience with you.


Sally will help you with writing the blog.

Together we will

  1. Determine how to come up with topics to blog about
  2. Learn how to structure your blog so people want to read it
  3. Write a blog on the day!

And Kirsty will guide you through optimizing and publishing your blog.

Together we will

  1. Learn how images are key to blogging
  2. Explore what SEO is, and what it does
  3. Prepare your blog ready to publish

You can then use your newly gained knowledge and skills as a template to make all your future blogs quicker and easier to write, and be more effective as an online marketing tool.

Need to know more? Keep on reading …

blogging equation

WHY blog?

Blogs help your customers find you online by helping you move higher in the search engines. Have you ever looked further than the first page of Google? No? Well, hardly anyone else has either!

Get your business in front of more potential customers with blogs that improve your SEO.

What’s the first thing people do when thinking about working with you? Yes! They Google you. Having blogs on your website makes you more visiblegives you credibility and shows you are an authority in your field.

Here are some mind-boggling blogging statistics –

Having a blog increases your chances of ranking higher on Google by 434%

75% of online shoppers read blog posts as part of their buying process

Publishing 16 posts gets 4.5x more leads than publishing 4 posts

61% of Australians spend 3x more time reading blog content than emails

More exposure, more business…. Simply from blogging!

Your Ticket includes:

  • Morning Tea
  • All day tea and coffee
  • Workshop work books.

Room capacity is limited. Book now to ensure your place.


Sally Eberhardt & Kirsty Fields

Meet Your Presenters – Sally Eberhardt and Kirsty Fields

Communication, connection and collaboration are values that writer, author, speaker and mentor Sally Eberhardt holds close to her heart.

With a diverse background including agriculture, small business and market research, she is a champion of introverts and writers, and a believer in kindness and gratitude.

Blogging has brought a lot of business and opportunities to Sally’s life. She loves to educate and enlighten others so they too can reap the many benefits of blogging.

Creative Director and Founder of Social Ocean, Kirsty Fields loves to uncover opportunities for businesses to connect with their audience in unique ways. She gives her clients a voice and platform to stand out from the crowd, so they are more visible to their potential customers.

Kirsty is passionate about marketing education and sharing of knowledge, especially with those new to business. She is always creating processes to help clients maximise efficiency, whilst harnessing digital platforms to assist with growth and promotion.

With a strong focus on everything websites, Kirsty works with clients to create better customer experiences, broaden audiences, and optimise their efforts so they benefit from better outcomes.

Work smarter, not harder is Kirsty’s motto.

When: 2021-Jun-23

Where: The Belvedere Hotel, Woody Point

Address: 20 Oxley Avenue, Woody Point QLD 4019

Join us on Saturday 30th January at The Belvedere Hotel, Woody Point (North of Brisbane) for a full day of business immersion, with other like-minded business owners.

The Belvedere has a gorgeous view over Hayes Inlet where we will enjoy our morning tea and lunch with an outlook to calm the soul. Champion each other with an end of day networking event where you will be able to catch up with each other, unpack the day and discuss possible collaborations, joint ventures and referral opportunities.

Your ticket includes:

  • How to Write Workshop
  • How to Write Workshop Booklet
  • How to Publish a Blog Workshop
  • How to Publish a Blog Workshop Booklet
  • Morning tea and all day coffee/tea

Purchase your ticket here.

The day’s program looks like this:

  • Welcome
  • How to Write Workshop
  • Morning Tea
  • Write Your Blog
  • Lunch – private space for guests with lunch ordered at the guest expense
  • How to Publish a Blog Workshop
  • Publish a Blog
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